Shopify Developer in Harrogate, North Yorkshire
Custom Shopify and Shopify Plus stores built by a Harrogate-based solo consultant. 100+ stores shipped. £10M+ in profitable ad spend. Available to meet in person in Harrogate, Leeds, York, or anywhere across Yorkshire.
stores shipped
ad spend
avg ROAS
I'm Will Wright, a Shopify and ecommerce developer based in Harrogate, North Yorkshire. I've built and scaled over 100 ecommerce stores in the past 15 years, managed more than £10M in profitable ad spend, and generated over £2M in revenue for clients. I work with premium ecommerce brands across Yorkshire, the UK, and internationally, but Harrogate is home, and I'm always happy to meet local clients in person.
Most Harrogate ecommerce work goes one of two ways: a generic local agency that builds the store but does not run the campaigns, or a London/offshore agency that quotes you for a team you will never speak to. I am a third option: a senior solo consultant who builds the store and runs the marketing, with the receipts to back it. If that sounds like what you are looking for, the Discovery call is free.
What I build for Harrogate ecommerce brands
Shopify development Harrogate brands can use for launches, migrations, performance, and the growth work that comes after.
New Shopify store builds
Bespoke Shopify and Shopify Plus stores for Harrogate retailers, DTC brands, and B2B businesses. From premium brand-led design through to launch.
Migrations to Shopify
Moving from Magento, WooCommerce, or BigCommerce to Shopify? I handle migrations end-to-end, including the SEO redirect mapping that protects your existing rankings.
Custom theme development
Bespoke Shopify 2.0 themes built around your brand and your conversion data. Mobile-first, fast, and editable by your team without a developer.
Speed & conversion optimisation
Audits and rebuilds for stores that load slowly, lose mobile traffic, or convert below sector benchmarks. Lighthouse 90+ targets and Core Web Vitals fixes.
Paid media (Google & Meta Ads)
Most Harrogate Shopify developers stop at the build. I run paid campaigns too: Google Ads, Meta Ads, Performance Max, and Shopping. Average client ROAS: 4.8x.
Ongoing support & retainers
Flexible monthly retainers for Harrogate businesses who want a senior developer on-call without a bulky agency contract.
Why Harrogate brands work with me
You can actually meet me.
I am 10 minutes from Harrogate town centre and happy to come to your office, or meet at one of the better coffee shops in town. For premium and B2B brands, the trust that builds in a face-to-face Discovery is worth more than ten video calls.
No account managers, no handoffs.
When you email or call, you get me. The same person who quoted the project, designed the theme, wrote the Liquid, configured the apps, and is running your Google Ads.
Senior-level work, without agency markup.
Most Shopify agency Harrogate options operate with agency overhead: offices, account managers, project managers, and margin on every hour billed. As a solo consultant, you are paying for the work, not the structure around it.
Built for performance, not just appearance.
I am a developer who runs paid campaigns. That means your Shopify store is built knowing what conversion campaigns demand from day one: fast pages, clean tracking, structured data, and CRO-ready architecture.
Recent work with Yorkshire ecommerce brands
Local proof matters. These examples lead with Yorkshire and UK ecommerce work where the platform, tracking, and campaigns had to pull together.
£30k -> £120k/month
Shopify migration and speed optimisation rebuilt around cleaner product discovery, faster pages, and campaign-ready landing pages.
Read case study →
£1.8M annual revenue
A custom Shopify B2B build improved trade journeys, product structure, and conversion for high-intent technical buyers.
Read case study →
5.9x ROAS
Full-service growth work joined up Shopify optimisation, CRO, email, and paid campaigns so the store and marketing worked from the same numbers.
Read case study →Areas I cover across Yorkshire
Harrogate is home, but I work with ecommerce brands across the region, including Knaresborough, Ripon, Wetherby, Boroughbridge, York, Leeds, Ilkley, Otley, Skipton, and Northallerton. For clients further afield, everything works just as well remotely.
Harrogate base, Yorkshire reach
How a project starts
Discovery call
30 minutes, no pressure. We will talk through your business, your current setup, and what you are trying to achieve. If we are a good fit, I will send a fixed-price proposal within 48 hours.
Design & build
Brand-led design first, signed off before any code is written. Then bespoke Shopify development with weekly progress reviews on a live development store.
Launch & grow
Coordinated go-live with no downtime, full team training, and the option to stay engaged on a flexible retainer for ongoing development and paid media.
Frequently asked questions
Harrogate-specific answers before you book a call.
Can we meet in person in Harrogate?+
Yes. I live and work in Harrogate, and I am happy to meet at your office, mine, or a coffee shop in town. For premium and B2B clients especially, an in-person Discovery is often more productive than another video call because we can get into the details quickly.
Do you only work with Harrogate businesses?+
No. Most of my client base is across the wider UK, Europe, and North America. Local clients in Harrogate, Leeds, York, and across Yorkshire simply get the bonus of being able to meet face-to-face when it helps the project.
Are you a Shopify Partner?+
Yes, I am a registered Shopify Partner. I build across standard Shopify and Shopify Plus, and I will be clear about when Plus is genuinely useful rather than selling you a platform tier you do not need.
How much does it cost to build a Shopify store?+
It depends entirely on scope. Every Discovery call results in a fixed-price quote tailored to your specific project, so you know exactly what you are committing to before any work starts. I do not publish package prices because migration, design, app, and tracking requirements vary widely.
How long does a typical Shopify project take from kickoff to launch?+
Most Shopify builds run 6-10 weeks. Migrations from Magento or WooCommerce typically run longer, usually 8-14 weeks. Shopify Plus builds with B2B portals, complex integrations, or headless storefronts usually take 12-20 weeks.
Do you also handle Google Ads and Meta Ads?+
Yes. That is a meaningful share of my client work. Most Harrogate-based Shopify developers stop at the build. I run paid campaigns alongside development, which means tracking, landing pages, product feeds, and campaign journeys are set up properly from day one.
What is the best way to start a conversation?+
Book a Discovery call from this page, or call 07860 679894. Either way, there is no pressure and no obligation. We will talk through your current setup, what you want to achieve, and whether I am the right fit.
Based in Harrogate. Building for brands across Yorkshire and beyond.
Book a free 30-minute Discovery call, or call 07860 679894 directly. Whichever is easier.